Data Security Data security or information security is the process of protecting data collected by businesses for various purposes. Healthcare is a sensitive niche where […]
Tag: healthcare industry
The Advantages of Mobile Marketing for the Healthcare Industry
As per the report by bankmycell.com, currently, there are 6.92 billion smartphones in the world which translates to 86.11% of the global audience having access to smartphones. […]
Advantages of Personalized Marketing in Healthcare: Improving Patient Engagement and Outcomes
With the advancements in technology, and increasing consumer expectations, consumers now expect and demand personalization across all industries, and personalized marketing strategies for the healthcare […]
The Benefits of Influencer Marketing in Healthcare Industry
In today’s social media dominated world, influencer marketing has become popular, since influencers can help promote brands and products. Like all other industries, the healthcare […]
Tips for Creating Engaging Healthcare Content Marketing
Content marketing is an important strategy in every digital marketer’s toolkit. While different industries are creating diverse and engaging content, healthcare content marketing has mostly focused on providing […]
Effective Social Media Marketing Tips for the Healthcare Industry
The healthcare industry is rapidly evolving. With the growing competition, reaching potential customers is becoming increasingly difficult. As a result, healthcare marketers are turning to social media marketing to […]
Top Innovations in the Healthcare Industry to Look Out For
The healthcare industry has always been a front-runner when it comes to innovation. Whether it was the smallpox vaccine in 1796, the stethoscope in 1815, or the […]
Top 3 Digital Trends Which Are Redefining The Healthcare Industry in 2022
The healthcare industry has always pioneered the adoption of new technology, scientific innovation, and digital services. The COVID-19 pandemic only strengthened this phenomenon, and now […]
5 B2B Healthcare Marketing Trends to Look Out for in 2022
As of 2020, the estimated revenue of the U.S. healthcare industry stands at a massive $2.6 trillion. What’s more, according to CB Insights, there are […]
Revolutionizing the Healthcare Industry with Data and Technology
The late 1950s. Nearly six decades before the pandemic hit us, that’s when the first-ever healthcare technology was tested by NASA to monitor astronaut health. […]